--- title: The Real Art Of The Deal, Now With AI [TBS 21, Sponsored by AlphaSense] description: Join The Financial Coconut for insights on personal finance, investing, and wealth-building strategies. Start your path to financial literacy today! image: https://www.thefinancialcoconut.com/hubfs/TBS%2021.png --- [Skip to content](https://www.thefinancialcoconut.com/blog/thebusinessshow-21#main-content) [![Full_COlour](https://www.thefinancialcoconut.com/hs-fs/hubfs/Full_COlour.png?width=456&height=80&name=Full_COlour.png)](https://www.thefinancialcoconut.com/) - [Retirement Marketspace](https://retirementmarketspace.thefinancialcoconut.com/) - [Events](https://www.thefinancialcoconut.com/events) Show submenu for Events - [For Investors](https://tfcmysterymeetup.com/) - [For Business Owners & Creators](https://ipcreatorunite.peatix.com/) - [For Salaried Workers](https://www.thefinancialcoconut.com/thought-leadership-series) - [TFC Events](https://www.thefinancialcoconut.com/events) - [Shows](https://www.thefinancialcoconut.com/tfc-shows) Show submenu for Shows - [Wise and Shine](https://www.thefinancialcoconut.com/wise-and-shine) - [The Business Show](https://www.thefinancialcoconut.com/tfc-business-show) - [Chills with TFC](https://www.thefinancialcoconut.com/chills-with-tfc) - [Blog](https://www.thefinancialcoconut.com/blog) Show submenu for Blog - [Work Smart](https://www.thefinancialcoconut.com/worksmart) - [Invest](https://www.thefinancialcoconut.com/invest) - [Retire Well](https://www.thefinancialcoconut.com/retire-well) - [Business](https://www.thefinancialcoconut.com/business) Open main navigation Close main navigation - [Retirement Marketspace](https://retirementmarketspace.thefinancialcoconut.com/) - [Events](https://www.thefinancialcoconut.com/events) Show submenu for Events - [For Investors](https://tfcmysterymeetup.com/) - [For Business Owners & Creators](https://ipcreatorunite.peatix.com/) - [For Salaried Workers](https://www.thefinancialcoconut.com/thought-leadership-series) - [TFC Events](https://www.thefinancialcoconut.com/events) - [Shows](https://www.thefinancialcoconut.com/tfc-shows) Show submenu for Shows - [Wise and Shine](https://www.thefinancialcoconut.com/wise-and-shine) - [The Business Show](https://www.thefinancialcoconut.com/tfc-business-show) - [Chills with TFC](https://www.thefinancialcoconut.com/chills-with-tfc) - [Blog](https://www.thefinancialcoconut.com/blog) Show submenu for Blog - [Work Smart](https://www.thefinancialcoconut.com/worksmart) - [Invest](https://www.thefinancialcoconut.com/invest) - [Retire Well](https://www.thefinancialcoconut.com/retire-well) - [Business](https://www.thefinancialcoconut.com/business) - [Contact us](https://www.thefinancialcoconut.com/contact-us) [Contact us](https://www.thefinancialcoconut.com/contact-us) Jul 16, 2025, 11:18:09 AM # The Real Art Of The Deal, Now With AI \[TBS 21, Sponsored by AlphaSense\] ![Picture of The Financial Coconut](https://www.thefinancialcoconut.com/hs-fs/hubfs/Square%20(2)-3.png?width=50&name=Square%20(2)-3.png) [The Financial Coconut](https://www.thefinancialcoconut.com/blog/author/the-financial-coconut) Share: [facebook-f icon](http://www.facebook.com/share.php?u=https://www.thefinancialcoconut.com/blog/thebusinessshow-21) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.thefinancialcoconut.com/blog/thebusinessshow-21) [envelope icon](mailto:?body=https://www.thefinancialcoconut.com/blog/thebusinessshow-21) [Share this page](https://twitter.com/intent/tweet?url=https://www.thefinancialcoconut.com/blog/thebusinessshow-21) [![Follow The Financial Coconut](https://no-cache.hubspot.com/cta/default/46975693/interactive-182431637553.png)](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/redirect?encryptedPayload=AVxigLL2CjCe42iR2RH2MpVX0Ej%2BKJQ%2F3A0Z7pXnUs35To%2Bo6nbKcpBVq9I98X5NUungVEwfs5YCKuM%2FaP97VxIITkTlihT57%2F%2F4XDW9rT3VR4MatSLDi%2BMU5mbQqihfX3LRRz83ij8K19OiD8UXy8sdct4t0Q%3D%3D&webInteractiveContentId=182431637553&portalId=46975693)   Sales isn’t about charm—it’s about systems. This week, we’re bringing you battle-tested frameworks from Fortune 500 tech giants – adapted for SMEs. Meet our guest, Daren Yoong: A 15-year tech sales veteran turned coach, Daren designed Sales Excellence program at Sales Schools for Google and now fuels growth at AlphaSense. His mantra? “Work smart, sell smarter.” Tune in as he spills secrets on building scalable, tech-powered sales systems that turn small teams into revenue powerhouses. Learn about his playbook that works: - How to design a repeatable sales process that de-risks reliance on “superstar” reps - Why nurturing post-sale relationships is the unsung hero of growth - The 3 soft skills Daren prioritises over technical know-how when building elite sales teams - How to bottle your top performers’ magic and scale it across your team (without losing momentum). - How generative AI tools are leveling the playing field for SMBs—no Fortune 500 budget required Discover how to build a self-sustaining sales engine that doesn’t rely on "superstar" reps… and why 85% of your impact could come from just 15% of your team. "People don’t buy solutions – they buy YOU. The human is the differentiator." Ready to transform your sales game? Tune in now—where growth meets strategy. **What We Discuss:** - [05:23](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=323s) How do I set up a scalable sales process or sales system? - [10:37](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=637s) What is the difference between an account manager and a customer success team, and how does that drive higher impact? - [14:45](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=885s) How do you recruit the type of people that you want in your optimal sales team? - [18:26](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=1106s) How would you build a sales team from a blank slate? - [21:06](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=1266s) How do you set up a scalable sales model targeting SMBs using tech? - [25:25](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=1525s) How do you translate ownership mentality to the team beyond KPI? - [31:42](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=1902s) What are some of the first few people I should hire to scale my sales team? - [34:27](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=2067s) What are some core technologies every sales team should use to enable sales? - [40:29](https://www.youtube.com/watch?v=ElL50Hda4_Y&t=2429s) Any last words for all the aspiring sales leaders out there for the future? **Episode Resources:** - [Spotify](https://linktwin.to/FdjaCP) - [YouTube](https://linktwin.to/vdwYHp) - [Apple podcast](https://linktwin.to/OIHnsR) New episodes every [Wednesday](https://www.thefinancialcoconut.com/blog/tag/tfc-business-show) Share us your thoughts on this episode and let us know what do you want to hear next. You can now be our community contributor and make a [pitch ](https://thefinancialcoconut.com/contact/)to have your favourite personality be on our show. Join our [community group](https://linkin.bio/thefinancialcoconut/?fbclid=PAZXh0bgNhZW0CMTEAAaY2-JSYItZawSUnNP4YhAicLp0H2wXwx8EBmQgbzOJrjA6YRiPWXtFDSH4_aem_t1DMRY5jrSAapreaSX9ntw) and drop us your insights on this topic.   ### Stay ahead in your financial journey! 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The Challenger Brand Playbook \[TBS 57, In Collab With UOB Finlab\]](https://www.thefinancialcoconut.com/blog/thebusinessshow-57) [![](https://www.thefinancialcoconut.com/hs-fs/hubfs/TBS%2054%202.png?height=200&name=TBS%2054%202.png)](https://www.thefinancialcoconut.com/blog/thebusinessshow-54) ## [Meet The Technology That Can Keep Durians and More Truly Fresh All Year Round \[TBS 54\]](https://www.thefinancialcoconut.com/blog/thebusinessshow-54) [![](https://www.thefinancialcoconut.com/hs-fs/hubfs/TBS%2049.png?height=200&name=TBS%2049.png)](https://www.thefinancialcoconut.com/blog/thebusinessshow-49) ## [Real, Battle-Tested Marketing Playbook \[TBS 49, Sponsored by WorldFirst\]](https://www.thefinancialcoconut.com/blog/thebusinessshow-49) [show](https://www.thefinancialcoconut.com/blog/tag/show), [TFC Business Show](https://www.thefinancialcoconut.com/blog/tag/tfc-business-show) ## Let us know what you think of this post ## Related posts [![](https://www.thefinancialcoconut.com/hs-fs/hubfs/TBS%2036.png?height=200&name=TBS%2036.png)](https://www.thefinancialcoconut.com/blog/thebusinessshow-36) [show](https://www.thefinancialcoconut.com/blog/tag/show), [TFC Business Show](https://www.thefinancialcoconut.com/blog/tag/tfc-business-show) ## [9% Corporate Tax, 450M, Thriving Supplychain, Hungary is The Gateway \[TBS 36 ft Péter Martonosi\]](https://www.thefinancialcoconut.com/blog/thebusinessshow-36) Think Europe is out of reach for Asian businesses? 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